Customizing reminder messages.

The default reminder messages that Fetcher sends are professional and clear, but the most effective reminders sound like they came from you — not from a platform. This guide covers how to customize every aspect of your reminder emails.

Editing a reminder step

Open the sequence from /dashboard/?v=sequences and click a reminder step to expand it. Each step has two editable fields:

• Subject line — what your client sees in their inbox before opening
• Message body — the email content, supporting plain text and basic formatting

Available merge tags

Use these tags in your subject or message body — Fetcher replaces them with live data when each email is sent:

• {{client_name}} — the client's name (falls back to their email if no name was set)
• {{request_name}} — the name of this specific request
• {{deadline}} — the request deadline date, formatted as "June 28, 2026"
• {{items_remaining}} — number of document items not yet uploaded
• {{upload_link}} — the client's personalized upload link

Writing effective reminders

The best reminders are short, specific, and personal. A good reminder names what's still needed, acknowledges the client's time, and makes the next action clear with a single link.

Escalate the tone gently across steps. Step one should be a friendly nudge. Step two can note that the deadline is approaching. Step three, if still needed, should be direct about what's at risk if the documents aren't received.

Previewing your messages

Click Preview on any step to see how the email will look with sample data filled in. You can also send yourself a test copy from the preview panel.